Written question WQ92006

There are over 100 Accredited museums in Wales, governed and managed by a variety of organisations: local authorities, independent charities, universities, as well as Amgueddfa Cymru. The publicity and promotion of individual museums is a matter for their governing bodies. Many museums, including Amgueddfa Cymru, are offering comprehensive events programmes across the Easter holiday and are publicising them via their websites, social media and marketing activity.

In addition, Visit Wales promotes Welsh museums on its website and social channels. Its digital campaign activity drives traffic to this content on the visitwales.com website, and there will be a further burst of campaign activity across TV and video on demand ahead of the Easter holidays. Visit Wales is gathering information on various exhibitions for use across all of its social media platforms. This content includes the Art of the Selfie exhibition at the National Museum Cardiff; the exhibition to mark the 40th anniversary of the 1984 Miners’ Strike at Rhondda Heritage Park and the exhibition in the recently re-opened Tŵr Marcwis on Anglesey and Amgueddfa Lloyd George in Llanystumdwy.