Yes, of course. Good morning, everyone. So, just as a bit of background, first of all, the healthy life team at Nesta, we've got the goal of increasing the average number of healthy years lived across the UK. We are primarily aiming to do that through working with other organisations to halve obesity prevalence across the UK, and I'm here, as you say, to talk about our 'Blueprint for halving obesity', which we published back in November. As a quick overview, the blueprint was a two-year collaboration with academics and civil servants, experts across the food, obesity and health system research, and the blueprint really aims to model the impact of 30 different policies that are aiming to tackle obesity, and to allow you to compare the relative impact and cost of these different policies. We think it is the most robust attempt to do this.
As you'll know from the inquiry so far, there isn't any shortage of ideas for how to tackle obesity, but there is a real lack of clarity about which of these policies are likely to be the most impactful, and it can be really difficult to compare two policies together in a consistent way. So, for example, we'll often see evidence for two policies having a directionally positive impact on obesity, but it's really hard to directly compare those two policies, given the way that evidence is often presented. So, the blueprint really aimed to address that gap and help Nesta and policy makers to better understand which of the policies out there should be prioritised.
I can go into some detail about the process for the blueprint itself. So, the first step, really, was identifying which policies to include in the blueprint project. This was done by reviewing reports and national strategies over the last five years, which made recommendations for ways of tackling obesity. From this process, we came up with a list of 150 policies, which was deemed probably too many to be manageable for a project like this, but also wouldn't be very digestible for users as well. So, we went through a process to shortlist this down to 30 policies, based on, firstly, removing duplicates or similar policies. There were lots of policies that were very similar, but maybe had different parameters, different costs around them. We also looked at the availability of evidence and tried to prioritise those policies that were most central to the debate, so, those that are mentioned most often. That left us with a list of 30 policies that cover a wide range of topics, from policies aimed at the retail sector, for example, right through to more treatment-based options as well.
The team then reviewed the evidence around each of these 30 policies. They reviewed the strength of evidence for them and pulled out an estimate for the per-person impact on body mass index for each of these 30 policies, and through this process, the team screened over 3,000 different papers. The conclusions from that literature review of each of these 30 policies was then tested with our expert advisory panel, which included 16 academics, including Professor Susan Jebb, the Food Standards Agency chair, and other prominent academics like Professor Theresa Marteau.
After the literature reviews, the team then used gold-standard modelling methodologies to transform that per-person impact on BMI into national impact on obesity prevalence. Alongside that modelling work, the team also commissioned a consultancy called HealthLumen to estimate the costs to both Government and to industry of each of the policies, and the benefits that would be attributed to Government if they were able to achieve those decreases in obesity.